S/Studio

Founder-led. Small team. Long horizons.

Lumaé is a marketing studio that integrates AI. We work with brands ready to compound. Measured engagements, no panel-of-twelve, no quarterly pivot. Led by Maria Volkova, scaled through a small core team and a curated network of specialists.

15+
Years
47
Projects
8
Markets

Fifteen years across global marketing.

Maria built Lumaé to design the marketing-with-AI practice she could not hire externally. Forty-seven projects across fashion, beauty, healthcare, real estate, F&B, hospitality and logistics. Eight markets, three operating bases. Marbella, Lisbon, remote-by-design.

Maria Volkova
Maria VolkovaFounder · Creative Director
Kirill
KirillAI Strategist
Juliana
JulianaAI Creator
Viktoria
ViktoriaPhotographer
02/Lumaé Method™

Five phases. Reversible decisions.

01

Discover.

Audit the business end to end. Map goals, audience, channels, stack. Find the three opportunities that compound.

02

Define.

Position the brand. Codify tone, narrative, visual language. Lock the strategy in one document the team can quote.

03

Design.

Identity, site, story, campaigns. Atelier delivers the craft; Lab wires the automations that remove drag.

04

Deploy.

Ship live. Wire analytics, set baselines, integrate channels, train the in-house team, hand over the keys.

05

Iterate.

Monthly review of what works. Agents take over what shouldn't need a human. Quarterly recalibration.

// eight sectors, one philosophy
  • Fashion
  • Beauty
  • Healthcare
  • Real estate
  • Food and beverage
  • Logistics
  • Hospitality
  • Consumer technology

The studio meets you for a brief.

// Maria Volkova · 15 years · 47 projects · 8 markets